SPORT MANAGEMENT
RESEARCH

1. Williams, T.A., & Cianfrone, B. A. (Summer 2021). Motivation. In P. Pedersen (Ed.), Encyclopedia of Sport Management. Edward Elgar Publishing Ltd. (Purchase)

2. Williams, T. A., & Cianfrone, B. A. (2024). Motivation. In P. Pedersen (Ed.), Encyclopedia of Sport Management, Second Edition. Edward Elgar Publishing Ltd.

3. Williams, T. A., & Cianfrone, B. A. (2024). Conference Office Management. In P. Pedersen (Ed.), Encyclopedia of Sport Management, Second Edition. Edward Elgar Publishing Ltd.

1. Elliott, K., Bunch, N., & Williams, T. A. (2026). From Athlete to Administrator: Examining the Link Between Former Sport Participation and Job Satisfaction Among College Sport Communicators. Journal for the Study of Sports and Athletes in Education. ​

2. Williams, T. A., Beasley, L., Cianfrone, B. A. & Kennedy, J. (2025). C.A.R.E. To Challenge Stigma? A Directed Qualitative Content Analysis of Division I Mental Health Webpages. Journal of Intercollegiate Sports, 19(2).https://doi.org/10.17161/jis.v19i2.23973.

3. Elliott, K. & Bunch, N., & Williams, T. A., (2025). An Analysis of Possible Factors Influencing College Sport Communicators Feels of Being Overworked and Underappreciated. Journal of Issues in Intercollegiate Athletics, 18. https://doi.org/10.51221/sc.jiia.2025.18.1.16

4. Elliott, K. & Williams, T. A. (2024). A Perception of Revenue Generation Strategies in HBCU Athletic Departments.Sports Innovation Journal, 5. https://doi.org/10.18060/28421

5. Williams, Tyler A., & Cianfrone. Beth A. (2024). Media Framing of Athletic Department Major Infractions: A 5-Year Review of Historically Black Colleges and Universities. International Journal of Sport Communication. Advance online publication. https://doi.org/10.1123/ijsc.2023-0266.

6. Sears, J., Bunch, N., Williams, T. A., & Cianfrone, B. A. (2024). From Sweats to Suits: Administrators’ Recommendations for Student-Athlete Career Development Services. Journal of Intercollegiate Sport. 

7. Elliott, K., Williams, T. A., & Bunch, N. (2024). College Sport Communicator Leaders’ Perceptions of Sport Information Operations. Journal of Intercollegiate Sport. 17(3). https://doi.org/10.17161/0kncfv44

8. Elliott, K., Williams, T. A., & Bunch, N. (2023). The Most Important, But Often Forgotten Department: Sports Information. The Intersection between Human Capital and Managerial Operations in Division II College Athletics. Sports Innovation Journal. 4(1), 71-84 https://doi.org/10.18060/26504

Gyamfi, K., Kennedy, J., Williams, T. A. (2026, June). You Can’t Play Like That: Hair Politics and the Policing of Black Hair in Sport. 2026 Glorious HAIR and Identities Conference. [Oral], Georgia State University. Atlanta, Ga.

Williams, T. A. (2026, April). C.A.R.E. To Challenge Stigma? A Proactive Approach through Online Resources. NCAA Sport Science Institute Lunch & Learn. [Oral], Virtual.

Elliott, K., Bunch, N., & Williams, T. A. (2025, October). From Athlete to Administrator: Examining the Link Between Former Sport Participation and Job Satisfaction Among College Sport Communicators [Oral]. NC-SMA Sport Management Symposium, Charlotte, N.C. 

Williams, T. A., Beasley, L., Cianfrone, B. A., & Kennedy, J. (2025, March). C.A.R.E. To Challenge Stigma? A Proactive Approach through Online Resources. [Poster]. College Sport Research Institute Conference on College Sport, Columbia, S.C.

​

Williams, T. A., Cianfrone, B. A., & Beasley, L. (2024, March). More Than a Move: President Perceptions on Conference Realignment in Division III. [Poster]. College Sport Research Institute Conference on College Sport, Columbia, S.C. 

​

Elliott, K., Williams, T. A., & Bunch, N. (2024, March). An Analysis of Possible Factors Influencing College Sport Communicators Feels of Being Overworked and Underappreciated [Oral]. College Sport Research Institute Conference on College Sport, Columbia, S.C. https://www.csri.org

Elliott, K., Williams, T. A., & Bunch, N. (2023, March). College Sport Communicator Leaders’ Perceptions of Sport Information Operations [Oral]. College Sport Research Institute Conference on College Sport, Columbia, S.C. https://www.csri.org

Kellison, T., Cianfrone, B., Sears, J., Bunch, N. & Williams, T. A. (2023, June). Narratives Around a Professional Sport Team’s Visibly Pro-environmental Kit Launch [Oral]. North American Society for Sport Management Conference, Montreal, Canada. https://nassm.org/conference

​

Williams, T.A. & Cianfrone, B. A. (2022, June). Media Framing of Athletics Department Major Infractions: A Five-Year Review of Historically Black Colleges and Universities. [Poster]. North American Society for Sport Management Conference, Atlanta, Georgia. https://nassm.org/conference

​

Cianfrone, B. A., Sears, J., Williams, T.A., & Bunch, N. (2022, June). Fantasy Sports: The Rookie v. Veteran Experience[Poster]. North American Society for Sport Management Conference, Atlanta, Georgia. https://nassm.org/conference

Elliott, K., Williams, T.A., & Bunch, N. (2022, March). The Presence of Institutional Isomorphism in Sport Information Operations in Division II Athletic Departments [Oral]. College Sport Research Institute Conference on College Sport, Columbia, S.C. https://www.csri.org

Sears, J., Bunch, N., Williams, T.A., & Cianfrone, B. A. (2022, March). From Sweats to Suits: Student-Athlete Career Development Best Practices [Oral]. College Sport Research Institute Conference on College Sport, Columbia, S.C. https://www.csri.org

Williams, T.A., & Cianfrone, B. A., (2021, June). An Initial Exploration of the “Over-The-Top” Sports Streaming Consumer [Oral]. North American Society for Sport Management Conference, Virtual. https://nassm.org/conference

Williams, T.A., & Wei, F., (2017, March). Effects of Reality Television on the Treatment of Women [Poster]. National Conference on Undergraduate Research, Memphis, TN. https://www.cur.org/what/events/students/ncur/

Williams, T.A., & Wei, F., (2017, February). Effects of Reality Television on the Treatment of Women [Poster]. Clark Atlanta Undergraduate Research Symposium, Atlanta, Ga.

Please contact me for media inquiries or speaking engagement opportunities. My areas of expertise include organizational change, small college athletics/HBCUs, new technology, consumer behavior, sports media, sports information, and women in sports.

​​

​

​PANELS

​

Williams, T. A. (February 2026). EmpowerHer. Agnes Scott College, Decatur, Ga.

Williams, T. A. (June 2025). The Where/When/How/What/If To Outsource. College Sport Communicators (CSC) Convention, Orlando, Fla.

Williams, T. A. (September 2024). Expert Panel: Work-life Interface of Collegiate Sport Administrators (panelist). Research Project. Department of Kinesiology and Health, Georgia State University, Atlanta, GA.

Williams, T. A. (April 2024). Undergraduate Student Final Exam Reviewer (panelist). Sport Marketing course (Graduate). Department of Kinesiology and Health, Georgia State University, Atlanta, GA.

Williams, T. A. (January 2024). Graduate Student Mock Interviewer (panelist). Internship in Sport Management course (Graduate). Department of Kinesiology and Health, Georgia State University, Atlanta, GA.

Williams, T. A., Moore, G. & Wright, R. (November 2023). Georgia State University Sport Administration Roundtable Series: Conference Realignment (panelist). Virtual. 

​

​

GUEST LECTURES​​

​

Williams, T. A. (February 2026). Policy & Governance in College Athletics (Undergraduate). Department of Kinesiology, University of Georgia, Athens, GA.

Williams, T. A. (October 2025). Partnerships & Sponsorships (Undergraduate). Department of Kinesiology and Health, Georgia State University, Atlanta, GA.

Williams, T. A. (April 2024). Diversity, Equity, and Inclusion in Sport Leadership (Graduate). Department of Kinesiology and Health, Georgia State University, Atlanta, GA.

​

Williams, T.A. (April 2023). Communications in Sport (undergraduate). Department of Communication & Media Arts, SUNY Erie Community College, Williamsville, NY.

Williams, T.A. (April 2023). NCAA March Madness (undergraduate). Department of Kinesiology and Health, Georgia State University, Atlanta, GA.

​

Williams, T. A. & Bunch, N. (February 2023). Professionalism in Social Media (undergraduate). Department of Exercise Science, Georgia State University, Atlanta, GA.

Bunch, N. & Williams, T. A. (February 2023). Professionalism in Social Media (undergraduate). Department of Exercise Science, Georgia State University, Atlanta, GA.

​

Williams, T.A. (July 2022). NCAA Conference Social Media Strategies. Presented to Social Media Strategies (undergraduate). Department of Sport Administration, Georgia State University, Atlanta, GA.

Williams, T.A. (September 2021). The Sport Management Field. Presented to Introduction to Sport Management Course (undergraduate). Department of Exercise and Sport Management, Kennesaw State University, Kennesaw, GA.

Williams, T.A. (September 2021). Bracketed Morality. Presented to Ethics in Sport (undergraduate). Department of Recreation and Sport Management, Coastal Carolina University, Conway, S.C.

Williams, T.A. (September 2020). Intercollegiate Athletics Industry. Presented to Recreation and Sport Management Alliance (undergraduate). Department of Recreation and Sport Management, Coastal Carolina University, Conway, S.C.

Williams, T.A. (May 2020). Intercollegiate Athletics Industry. Presented at NCAA Career in Sport Forum (undergraduate). NCAA. Indianapolis, IN.

Williams, T.A. (February 2020). Marketing Events. Presented to Sport Marketing (undergraduate). Department of Recreation and Sport Management, Coastal Carolina University, Conway, S.C.

Williams, T.A. (February 2020). Women in Sports. Presented at University of West Georgia Sports Career Expo (undergraduate). Department of Sport Management, Wellness, and Physical Education, University of West Georgia, Carrolton, GA.

Fall 2021

Served as a research consultant for sport organizations, including questionnaire design, data collection, analyses, or technical reports with the Sun Belt Conference (Academic APR/GSR Evaluation Analysis)